TikTok is introducing a updated setting that allows them to cut down on the volume of artificial intelligence-produced videos appearing in their streams. This initiative comes as the service revealed that it now features more than 1 thousand million AI videos.
Testing and Rollout
The new functionality is in a pilot phase over the next few weeks before a full-scale launch. This development comes amid a rise in AI content, fueled by new content generation software.
AI Content on Other Platforms
Studies have shown that almost one in 10 of the fastest-growing video streams on another major platform only show content made by AI. A significant portion of this content is classified as low-quality AI content, a label for poor-quality, mass-produced content that is often illogical or surreal.
Our research shows that a lot of users enjoy content created using AI tools, from digital art to educational videos, and we want to give people the ability to adjust the amount of that, depending on their own preferences,” said a spokesperson.
Scale of AI Content
The platform shared that there are presently 1.3bn videos on its app labeled as artificially created. Collectively, in excess of 100 million media items are submitted to the app every day, making AI content a relatively small percentage of its total content library.
Customizing Your Feed
Viewers will be able to limit or boost the level of artificial media they watch by accessing the topic control setting in the platform and selecting the AI content topic. Further subjects that can already be adjusted under the tool include news, clothing, beauty, and choreography.
Platform Guidelines
TikTok’s policies mandate content makers to tag “realistic” AI-generated content, and it forbids dangerous AI impersonations of public figures or crisis events. Any believable artificial content that is without a tag can be deleted under its community policies.
In addition, the platform will now attach an AI-generated label to content produced via its own AI tools, or identified by an collaborative effort for spotting artificial media. This step is intended to help prevent users from attempting to bypass the labeling process.
AI Literacy Programs
The platform is additionally introducing a $2 million awareness program for professionals and institutions to create learning resources about responsible artificial intelligence. This project will benefit charitable organizations focused on educating programming and robotics.
Content Safety Approach
The platform has supported its safety measures, following controversy over plans to cut jobs for hundreds of review team members in the UK. It is expected to reduce 439 jobs in its user protection department in its British office, with worker representatives and internet security professionals expressing worry that humans are being replaced by machine-led review.
A senior executive explained that human moderation would remain essential, but automated tools can protect employees by removing the most harmful content prior to it is viewed by people. The company announced a significant reduction in disturbing and violent content handled by human moderators over the previous year due to reliance on its AI tools.
It is vital to combine humans and technology to keep the platform safe,” the official commented. “We’ll have people as involved in the system, but we additionally believe it’s highly necessary to reduce exposure to dangerous material as swiftly, which is where a extensive automated help is making a difference process content quickly.”
